“Healthcare suffers from a lack of creativity. There’s this misconception that if you’re a creative type then you’re never going to go into healthcare or become a doctor or a nurse. I believe that making people healthier is a creative pursuit.”

Dr. Bon Ku, Assistant Dean for Health and Design at Thomas Jefferson University

More on Healthcare Has a Design Problem, but There’s a Remedy via Fortune’s Jamie O’Brien

Such a fan of Dr. Ku! Dr. Chow and I were fortunate to meet him following his presentation at Stanford MedX Ed Conference last year. Bon is always pushing the boundaries to allow for greater creativity, collaboration, and ideation in medical education. Follow him here.

#GoodDesignIsGoodBusiness #HealthIsACreativePursuit

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